Published on Tuesday, November 3, 2015
In a perfect world, travelers might be required to take a test after buying travel insurance, just to be sure they know what they have. Major misconceptions, leading to disappointment down the line when an inappropriate claim is made and rejected mightbe eliminated…if they could be forced to take that test. Stop right there, and that strategy is riddled with customer un-friendly problems. While sellers of travel might want to ensure that travelers understand their coverage, we all know that readingpolicies is about as interesting as watching paint dry. Still, if those who sell travel protection do a good job of selling it in the first place, understanding comes naturally.
Published on Tuesday, October 20, 2015
For many travel agents and tour operators, it seems like offering travel insurance is a postscript – it’s presented as an add-on once the trip is booked. In the same way someone may say: Would you like fries with that?, you can hear it being said: Would you like travel insurance with that?
Trust us – this is not the most effective way to sell travel insurance.
Published on Tuesday, October 13, 2015
Regardless of which travel product we speak of, almost all will include an option to add travel protection just by checking a box. It’s the easy way to include some kind of coverage, which might make some sense. Still, the notion that some ‘coverage is better than no coverage’ can be misleading if not a critical error.
Published on Tuesday, September 29, 2015
Having travel protection provides a bit of security to travelers, knowing if something goes wrong and that something is covered, things will turn out better for them. Still, travelers don’t want anything to go wrong. But, the mere fact that they bought travel protection in the first place can be a measure of how important it is to them that everything goes smoothly.
Published on Tuesday, September 22, 2015
When planning any trip, anywhere in the world, most travelers come prepared. They take along appropriate clothing; think about where they will be going and what they will be doing when they get there. While up-front costs are well defined, they try tobudget for expenses along the way too. That’s on any business or pleasure trip. The world of Adventure Travel can have some dramatic outcomes, demanding special attention be paid to everything from travel gear to travel protection. Some of that attentionis obvious and easy to define, some not so much.