Published on Tuesday, October 20, 2015
For many travel agents and tour operators, it seems like offering travel insurance is a postscript – it’s presented as an add-on once the trip is booked. In the same way someone may say: Would you like fries with that?, you can hear it being said: Would you like travel insurance with that?
Trust us – this is not the most effective way to sell travel insurance.
Published on Tuesday, October 6, 2015
It was not all that long ago that phones were anything but smart. Simply a device to communicate with others, they were indeed used to call travel agents, airlines, hotels and others to arrange elements of travel. Today, we can and do use smarter phones to do all of the above, often more efficiently than before.
Published on Tuesday, September 29, 2015
Having travel protection provides a bit of security to travelers, knowing if something goes wrong and that something is covered, things will turn out better for them. Still, travelers don’t want anything to go wrong. But, the mere fact that they bought travel protection in the first place can be a measure of how important it is to them that everything goes smoothly.
Published on Tuesday, September 1, 2015
You never know when a medical emergency will occur, and when you rely on Medicare for insurance, understanding your coverage is essential before you travel internationally.
Published on Wednesday, July 29, 2015
The title of this article suggests that there is a perfect time in the selling process for travel agents to recommend buying travel insurance, and indeed there is. But no one formula for success will convert that effort into a sale. That process begins well before the booking even occurs.
To try slipping in “Shall I add the travel insurance?” when gathering required booking details works well for some travel agents. They are happy with their results and see no reason to change what works. But I would almost guarantee you that the percentage of clients taking them up on the offer is far less than agents who make a point of going about the entire topic of travel insurance in a more engaging way.